There is a great post up yesterday from Rohit Bhargava, author of Personality Not Included: Why Companies Lose Their Authenticity And How Great Brands Get it Back. In it, he talks about Brand Personality. I mentioned in Tell Me a Story, that I think product managers and owners would do good to give their products …
Do You Need BPM?
Business Process Management (BPM) application suites push the power of design, execution and improvement of processes toward business users. You've invested a bunch of time, energy and money on your enterprise systems over the years. As soon as those implementations were complete, perhaps even before, something changed in your business. Immediately, the systems you put …